Convenience stores vie for lunch box market

Convenience stores vie for lunch box market

The competition for lunch box meals is getting fiercer among South Korean convenience stores as the market is growing rapidly due to the rise of the single-person household population here. “Dosirak” -- the term for packed lunches in Korean -- at convenience stores used to be discounted as low-quality meals for quick lunches, but now retailers are offering diverse and healthy options at an affordable price, drawing

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korean Convenience Store Lunch Box., 알찬도시락, GS25., Jinho Kim