Fast-Moving Consumer Goods (FMCG) Industry: Definition, Types, and

Fast-Moving Consumer Goods (FMCG) Industry: Definition, Types, and

Fast-moving consumer goods (FMCG) are cheaper products that sell quickly, such as milk, gum, fruit and vegetables, soda, beer, and common drugs like aspirin.

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A new model of value creation for the FMCG industry

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